You are the customer, not the product.
Purple IQ is paid for by the people who use it. That single fact settles everything else: it answers to you, never to advertisers bidding for your attention.
About Purple IQ
Purple IQ is a small, independent company with one job: give you fast, private, ad-free search that points you to real sources, then gets out of your way.
Our story
Honestly, we built Purple IQ because we got tired of search that felt like it was working against us. Answers came wrapped in ads. A robot’s guess got shoved in front of the real pages. And “free” always seemed to mean paying with a quiet record of everything we looked up.
We figured we couldn’t be the only ones who just wanted the simple thing back: real pages, no sales pitch, and a search engine that minds its own business. So instead of waiting for one of the big names to build it, we did.
And here we are. Purple IQ hands you real links, ranks them on what’s genuinely good, and keeps your searches yours. You pay for it, so it works for you and nobody else. Simple as that, and we think you’re going to love it.
What we believe
These are not lines for a marketing page. They are the rules we actually run the company by, every single day.
Purple IQ is paid for by the people who use it. That single fact settles everything else: it answers to you, never to advertisers bidding for your attention.
We hand you the real pages and trust you to read them. No answer pasted on top of the web, no machine speaking over it before you have had a look.
What you search for stays yours. Because people fund Purple IQ instead of advertisers, your searches can simply be searches.
A tiny, independent team. No investors steering us toward ads, and a roadmap built in the open with the people who actually use the thing.
How we make money
The most important thing to know about any search engine is who it really works for. Here is ours, in plain language.
The business model
You pay for Purple IQ. That's the entire business model.
Not advertisers, not data brokers, not investors. The only people Purple IQ has to keep happy are the ones who pay for it: you.
You pay for Purple IQ, so there is no auction deciding your results and no sponsored slot to scroll past. Every link earns its place on merit.
We keep a monthly search count for billing, and that is the whole of it. What you look for is never tied to who you are.
No outside investors, no board chasing growth at your expense. Just a small team building alongside the people who actually use it.
The short version
No mystery about who you’re trusting with your searches. Here are the basics.
Still curious?
Two quick doors: the questions we hear most, and a real person on the other end of an email.
Run a few searches and feel what honest, ad-free search is like. It tells you more about us than any page can.
Purple IQ LLC is a real company based in Denver, Colorado. Say hello anytime.